 By Mike Scott Head Storyteller at Storyteller Media (@mikescottnow) Good day all! We are moving onto Vlog #4! One of the daily questions I receive is how to set up a daily strategy for Social Media. With that said I wanted to share you how I set up my daily action plan and how with a little set up time you can have an effective, focus daily action plan that helps you achieve your goals using Social Media. Download this cheat sheet to learn how to set up a daily social media action plan in 5 easy steps. Social Media Daily Action Plan - 5 Easy Steps 1. Define Your Target Audience - Choose 2 Audiences - Primary/Secondary - How do they align with your business, product or service 2. Set Your Goals For Using Social Media - What type of results would you like to see? - Leads, Sales, Likes, Followers, etc. 3. What Is Your Message To Your Audience - What are your key messages for each audience? - How do you want people to think of your business, product or service 4. How Will You Define Your Success - How will you know your goals have been reached? - KPI’s...How many leads, sales, likes, followers do you want? 5. Daily Action - What platform will you focus on? - How much time will you dedicate to each platform. - How many posts per day - How many conversations Like I said in the video, its extremely important to have a well thought out action plan so you do not get caught up or lost in Social Media...take control of your time and reach your goals! As always, If you ever have any questions please feel free to comment below or send me an email at info@storytellermco.com. Talk soon Mike Scott Don't forget to Download the cheat sheet to learn how to set up a daily social media action plan in 5 easy steps. 
Jack Kosakowski Head of Social Sales At Creation Agency (@jackkosakowski1)
Recently, I had the pleasure of talking with Stu Heinecke on his brilliant podcast“Contact Marketing Radio.” If you don’t know Stu I would highly recommend that you check out the work he is doing using cartoons in the modern sales process. He has a book out that is a MUST READ for sales reps as well, “How To Get A Meeting With Anyone.” In this podcast Stu and I got really deep into how social media should play a huge role in your sales process today. We dive deep into how you can leverage social media in order to get a meeting with anyone (especially the CEO). He asks a lot of good questions about the “how” of social selling. He also challenges me a bit which I can appreciate and I’m guessing you will as well! Connect with Stu and have a listen! Hopefully, you will find some value! Always love feedback! By Mike Scott Head Storyteller at Storyteller Media (@mikescottnow)
Good day all! We are on to Vlog #3...where has the time gone :) Today we are talking about Social Media: My #1 Key to Success! We read a million different blogs that talk about how to be successful using social media and it can be overwhelming. *A great article to read on Social Media Strategy How to set up a social media strategy for a small business* So after reading thousands of blogs I sat down and started writing out all the reasons why I feel that I've been successful so far using Social Media in my business. After writing and contemplating, I realized that while there are a lot of different tools there is really only one strategy that my success points back to... Consistency! Yes, I know your probably thinking Ive heard that before or I hear your words but what exactly does that mean? So what I want to do is break down in 2 easy steps how I stay consistent everyday with my message and you can as well. 1. Commit to a certain time everyday that you focus on Social Media This is one of the biggest opportunities I see when working with clients. Im sure you will agree that there are times where you get lost in Social Media, I always use the example of Youtube...have you ever been watching Youtube surfing through videos and next thing you know its an hour later or sometimes 3 hours later? Don't worry I have had this conversation with hundreds of people and every single one of them has done the same thing. How can you avoid getting lost Social Media?
At the end of the day if you want to use Social Media to grow your business, product or service you must be laser focused and consistent. 2. Social Media Tool - Buffer.com I have talked about Buffer.com before but wanted to review again since it is the #1 tool I use on a daily basis to grow my Social Media presence. Check out 4 Tools I use Daily That Will Take Your Social Media Marketing Results to The Next Level to see a more in-depth view of Buffer.com How I use Buffer.com to stay consistent using Social Media.
In conclusion, there are million different tools and strategies that you can use to reach your success using Social Media but if you do not stay consistent you will not be taken serious as the authority in your space. As always, if you have any questions please do not hesitate to comment below or email me at info@storytellermco.com. Have a great day! Mike |
 About Storyteller MediaStoryteller Media helps businesses connect to their audiences by creating and distributing creative, headline grabbing content that drives measurable results and ROI. We are social media agency built around helping you tell your story to the world. We were founded on the idea that everyone has a story to tell. Archives
December 2016
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